Global Agency today announced that Rivals-in-Law will debut in Ukraine on Tuesday, September 19. CEETV reported first that Media Group Ukraine has bought the rights to the format several months ago.

Channel Ukraina has commissioned 40 episodes of the format. The show will broadcast weekly and it will be known locally as ‘Свекруха чи невістка’.

The format has also been licensed by MTV Lebanon recently for its second season in MENA. It has also been sold to Imagine Media Group, Israel to air on Channel 20; Alpha TV, Greece; Alfa TV, Macedonia; Abu Dhabi TV, Middle East and FYI Channel / AETN18 Network, India.

Izzet Pinto, CEO of Global Agency, said: “The biggest rivalry in life are always between the bride and the mother-in-law. Bringing them together and having the son as judge creates an incredible madness and fun on TV. It is more than a cooking show and a perfect match for every territory. As a result of this, the format rapidly rolling out internationally, having sold to many territories since it first launched. There’s still a huge buzz around Rivals-in-Law and we are very happy to announce this new deal with Channel Ukraina”.