bTV Media Group, part of the Central European Media Enterprises family (CME), has acquired the rights of Crash and Phi by Madd Entertainment.

Crash features superstars Kıvanç Tatlıtuğ and Elçin Sangu in this comprehensive love story. The all-star team includes also Melisa Aslı Pamuk, Alperen Duymaz and Onur Saylak. The fates of four people collide in an incredible car crash that reunites two old lovers and brings together two total strangers from completely different worlds. The four fates are tangled together by a single accident, and now they must find the strength in new love to rewrite their destinies.

“Crash is creating a huge buzz on social media in the local market, we are sure that with its strong storyline and talented starts it will become very popular among the Bulgarian TV audience.” said Deniz Cantutan, Madd Entertainment’s Senior Sales Manager.

Besides Crash, bTV acquired rights for Phi, which in a part of the Super Series catalog by Madd Entertainment. Phi has reached more than 12 million unique viewers on puhutv, making it Turkey’s most popular free premium original series. At 22 episodes over two seasons, Phi is a shocking postmodern romance with an all-star cast featuring Ozan Güven and Serenay Sarıkaya. Celebrity psychologist Canan Manay is a serial bachelor who falls madly in love with the beautiful young dancer Duru. His obsession upends their lives and many others before everything comes crashing down.

Madd Entertainment will be introducing new titles to international content buyers all week at MIPTV 2019 booth P-1.J69.