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Deal with It returns to Estonia as KI announces new deals for the format #MIPCOM
 08 Oct 2019
Keshet International (KI) today announced a raft of new sales and re-orders for its laugh-out-loud hidden camera gameshow, Deal with It! ahead of MIPCOM 2019.

The show is set to return for a second season on Kanal 2 in Estonia. The follow-up run of 10 episodes is slated to premiere in early 2020, after a hiatus of six years. The deal follows up on the recent launch of the format on Planet TV in Slovenia, as reported earlier by CEETV. Supermarket Productions produced 22x 25’ episodes for Planet TV which airs the show on Wednesday nights under the local title Znajdi Se!

The format has also been licensed to Magnolia TV in Italy, Italian-speaking Switzerland, Italian-speaking Monaco and Malta. The show will get a 45x45’ remake for Discovery Italy’s Nove. In Brazil, Record has ordered six additional episodes to the fourth series of 20 x 50’ original shows. Produced by Record TV Networks, the series is known locally as Faça e Disfarça (Do It, And Don’t Get Caught) and broadcasts as a segment within the popular Programa da Sabina.

Meanwhile, KI has also sold the finished tape of all three series of US version of Deal With It! (28 x 22’) originally produced by TBS USA with Lionsgate to SIC in Portugal, Angola, Mozambique and Cape Verde.

Keren Shahar, KI’s COO and President of Distribution, says, “Deal With It! is already one of our bestsellers so its exciting to see it making something of a comeback, with new territories coming on board in Europe and other clients bringing it back. An out-of-studio hidden camera game show, Deal With It! is still a fresh, entertaining and cost effective format to produce, which makes it a very attractive proposition in today’s market.”
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