CEE
United Media launches Shoppster TV in Serbia
Shoppster TV went online on the SBB digital platforms EON and Total TV as well as on NetTV Plus, as the first integrated online and TV retail platform in Serbia.
Shoppster TV CEO Ljiljana Ahmetovic told the N1 morning show that United Group has entered a new business sphere with the regional online/TV shopping platform. “Shoppster is essentially a new place to shop. Imagine a shop which has 40,000 products where you can choose between technical goods, fashion items, sports shoes and clothing as well as tools, baby items or textiles. All that in one place, on Shoppster and everything is easily and simply accesible,” she said. The Shoppster platform links shoppster.com and the TV shop through product presentation on the Shoppster channel, offering a comfortable, simple, efficient and safe shopping experience from anywhere, a press release said adding that products will be presented and tried out by local celebrities. Shoppster offers more than 40,000 products in 22 categories and more than 400 brands including Bosch, Samsung, Nespresso, Metalac, Lenovo, Gorenje, P.S. Fashion, Lego, Mattel, Pampers as well as exclusive Shoppster brand goods at prices suited to everyone as well as sales on select items from the always expanding offer. Shoppster offers suppliers and opportunity to show their products online 24 hours a day to more than two million people, the press release said. Shoppers can track their orders from the moment they place the order to delivery to their doorstep. Deliveries can also go to D Express automatic delivery machines in 30 locations across Belgrade. The press release said that Shoppster keeps track of client interest to be able to recommend products. Shoppster is available on position 8 on EON and Total TV and 9 on the D3 platform. RELATED
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