CEE
TV3 Group takes Spanish basketball rights for the Baltics
Leading Baltic media holding TV3 Group announced on Friday that it has secured the rights to air the elite Spanish basketball Liga Endesa following the signing of a an exclusive multiyear with the Asociación de Clubs de Baloncesto (acb).
TV3 Sport Open and the OTT platform Go3 will offer the games to the basketball fans in Estonia, Latvia and Lithuania. TV3 Group’s cooperation with Liga Endesa ensures that Go3 and TV3 Sport channels adds to a raft of sports content including NBA, EuroLeague, EuroCup, Basketball Champions League, Betsafe-LKL, FIBA National Team competitions, UFC, English Premier League, ATP Tennis, WWE, KHL hockey and WRC, Moto GP and MXGP. Raimonds Zeps, Head of Sports at the TV3 Group, said: “We are delighted to enter into multiyear exclusive partnership with Liga Endesa. The pre-eminent men’s professional basketball league in Spain is the strongest national league in Europe without any doubts. Possibility to follow some of the best Baltic players performances is incredible and I’m sure our basketball fans will appreciate having premium European basketball now also over the weekends”. RELATED
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