The factual format Scarman, created by Ukraine's Heroes Formats, will be represented for the UK and Ireland by Arrow Media, the two companies announced.

Scarman was one of the three finalists of PITCH&PLAY LIVE! 2023, the pitching contest for fresh formats from the CEE region co-organized by NATPE Budapest and CEETV.

"The Scarman project has already been widely distributed around the world and we believe this partnership will play a crucial role in increasing its visibility in the UK and Ireland. We look forward to embarking on this journey with Arrow Media and are confident that our joint efforts will contribute to the continued success of our project," Heroes Formats said.

CEETV reminds that last summer Scarman was licensed in Turkey.