SkyShowtime announced the introduction of a new ad-supported plan—Standard with Ads—which will be offered alongside its existing plan, which will be re-named Standard Plus. Standard with Ads will include advertising, while Standard Plus remains ad-free. Standard with Ads will be available from April 23.

Standard with Ads provides consumers an even more affordable entertainment option for the whole family. Standard with Ads features all of SkyShowtime’s blockbuster movies, new and exclusive series, and local original programming at a great price.

The new Standard with Ads plan will be introduced across all of SkyShowtime’s 20+ markets including Albania, Andorra, Bosnia & Herzegovina, Bulgaria, Croatia, Czechia, Denmark, Finland, Hungary, Kosovo, Montenegro, North Macedonia, Norway, Netherlands, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain and Sweden.

This makes SkyShowtime the first major streaming service to launch an ad-supported plan across all of its markets.

SkyShowtime CEO Monty Sarhan said: “SkyShowtime has always been committed to offering great entertainment at a great price. We continue to invest in bringing the best of Hollywood and compelling local content to consumers in our markets. And with the launch of our new ad-supported plan, SkyShowtime continues to lead on value by providing consumers an even more affordable entertainment choice for the entire family. Our Standard with Ads plan offers all of the same blockbuster entertainment in our Standard Plus plan at an attractive price. We are excited to bring more choice and great prices to consumers in all of our markets.”

As the home of the latest theatrical releases from both Paramount Pictures and Universal Pictures, SkyShowtime will be premiering even more big films and is on track to once again have nearly 50% of total Hollywood Box Office. Upcoming blockbusters include: Asteroid City from Wes Anderson, Mission: Impossible - Dead Reckoning, Golden Globe awarded Oppenheimer, PAW Patrol: The Mighty Movie and Teenage Mutant Ninja Turtles: Mutant Mayhem.

SkyShowtime’s portfolio of new, exclusive and original programming hitting screens in 2024 includes: A Gentleman in Moscow, Apples Never Fall, Bargain, HALO (S2), Knuckles, Kos (Scarborn), Lawmen: Bass Reeves, Mary & George, Star Trek: Discovery (S1-5), Ted, The Curse, The Envoys (Los Enviados) (S2), The Family Stallone (S2), The Tattooist of Auschwitz and Veronika.

SkyShowtime continues to invest in its local programming offering. In 2024, members will have access to an even bigger catalogue of local series and movies across Denmark, Finland, the Netherlands, Norway, Poland, Spain, Sweden, and Romania.

Featuring thousands of hours of quality entertainment for the whole family, SkyShowtime subscribers have access to new and exclusive series, originals, award-winning movies, kids and family content and a selection of iconic library titles and box sets from Universal Pictures, Paramount Pictures, Nickelodeon, DreamWorks Animation, Paramount+, SHOWTIME®, Sky Studios and Peacock - all streaming in one place.