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Ukraine's Lifecell and Datagroup-Volia set to merge
 11 Apr 2024
NJJ, the investment firm founded and fully-owned by French tech and telecoms entrepreneur Xavier Niel, and Horizon Capital, led by Lenna Koszarny, a U.S. private equity firm investing primarily in fast-growing tech companies in Ukraine and Moldova via dedicated funds, and Mykhaylo Shelemba, Datagroup-Volia CEO and shareholder (together, the "parties"), have announced that regulatory approvals were granted in March 2024 for NJJ to acquire Datagroup–Volia, Ukraine's leading fixed connectivity and pay TV provider. Once remaining conditions are met for the acquisition of mobile assets in Ukraine, trading under the Lifecell brand, the parties intend to create a national telecom champion, with the highest growth profile among peers, and the "operator of choice" for safe, secure and reliable telecom services in Ukraine.

The combined entity will provide mobile connectivity to nearly 10 million Ukrainians, while its fixed network will cover more than 4 million residences across Ukraine. The merger of Datagroup-Volia and Lifecell will also enable consumers to benefit from a triple play offer, bundling mobile, fixed connectivity and pay TV, improving quality of service, pricing and furthering the integration of European standards.

Xavier Niel, Founder of NJJ Holding, said: "I am pleased that we have achieved this major milestone with the regulatory approval for the acquisition of Datagroup-Volia, a significant step towards the creation of a national Ukrainian telecom champion, providing Ukrainians with safe, secure and reliable telecom services. Ukraine is home to an impressive tech sector with innovation in artificial intelligence, a high degree of digitalization and technological affinity. We are confident that our landmark transaction will serve as a signal to others that the time to invest in Ukraine is now, to support the rebuilding of the country and realize its potential. We look forward to working in the country and we are confident that our global telecoms activities, dedicated team and sector expertise, from France to Poland, from Italy to Sweden and the Baltics, will bring value to all stakeholders, including employees and customers, and to Ukraine as we work together to further develop the telecom offering, tech, artificial intelligence and other strategic areas of cooperation."

Lenna Koszarny, Founding Partner and CEO of Horizon Capital, added: "We are delighted to attract Xavier Niel and NJJ to Ukraine, paving the way for a significant investment by a high-quality Western strategic in Ukraine's infrastructure sector during historic times. Horizon Capital's journey began in 2010 with the acquisition of a minority stake in Datagroup, then took a bold leap forward in 2016 after acquiring majority control. People make the difference at Horizon Capital and this deal is no exception. Attracting Mykhaylo Shelemba from McKinsey Dubai, recruited by Dmytro Boroday, Partner and beating out 17 candidates to assume the helm as Datagroup CEO in 2016, was truly game-changing. Under Mykhaylo's leadership, Datagroup increased revenues 3.8 times and EBITDA 4.8 times in USD terms over five years, underpinning our confidence to raise our ownership to over 96%, and together with Mykhaylo Shelemba, fully control Datagroup's destiny. Our vision to pursue a triple play, bringing fixed, pay TV and mobile together, was born in 2018 with the first meetings with Volia and Lifecell, and inspired by Xavier Niel, who is renowned as the French pioneer and visionary who over 20 years ago invented the Freebox – the world's first triple-play box – bringing Internet to many households and mobile usage within reach. We completed the acquisition of Volia in June 2021, followed by a historic meeting with Xavier Niel and his team in Paris in December 2021, that has now culminated in this landmark transaction. To lead a deal of this magnitude and importance is the honor of a lifetime, and we are truly grateful to Xavier Niel and the NJJ team for their trust and partnership, and to the Datagroup-Volia and Lifecell leadership and teams for their excellence. We look forward to partnering with Xavier Niel and NJJ in the future, and are confident that this transaction will serve as a critical market signal, attracting new investments into Ukraine's infrastructure and technology sectors and contributing to the country's ongoing resilience, digitalization and growth."

Mykhaylo Shelemba, CEO of Datagroup-Volia, added: "The merger of Datagroup-Volia and Lifecell will create a new champion in Ukraine's telecom industry, combining two stellar assets with vast synergy potential. Expansion of the triple-play offering is expected to result in clear, tangible benefits for consumers in cost, convenience, and quality of service. Mutual integration of customer bases, improvements in cost-efficiency and business processes, as well as strengthening of network investment will allow us to offer even more attractive and competitive packages to our subscribers than both companies were able to provide on a standalone basis. This opportunity is only made possible through the bravery of Ukraine's courageous defenders, protecting the country at this pivotal time, and the over 5,000 talented and dedicated management team and employees of Datagroup-Volia and Lifecell, who have demonstrated the utmost resilience and commitment to continuing to deliver high-quality services to Ukrainians every day, despite challenging circumstances. I thank Horizon Capital for their vision, trust and backing for the past eight years and look forward to embarking on this new, exciting chapter led by Xavier Niel and NJJ, undoubtedly one of the most visionary, experienced and trailblazing telecom investors globally. We are confident that this deal will start a new page in Ukraine's telecom market and inspire others considering investing in Ukraine."

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