CEE
TVP renews PITCH & PLAY LIVE! winner for 7th season
TVP’s original format Sanatorium of Love has been entertaining and moving viewers in Poland for over five years now. The program debuted on TVP1 in January 2019 and since then there have been six editions. The finale of the current season is scheduled for Sunday, May 12.
Sanatorium of Love attracted an audience of up to 3.5 million, but the latest editions have lost viewership. The first three episodes of the sixth season of the program were watched by an average of 1.66 million viewers, which is a decrease of over 680,000. compared to the same period of the previous year. However, TVP has decided to renew the format for a seventh season and has launched a casting call for the new installment. Sanatorium of Love won the PITCH & PLAY LIVE! competition for best CEE formats organized by CEETV and NATPE Budapest in 2019. Following its success, the show was acquired for international distribution by Global Agency. The 2024 finale of the 8th edition of PITCH & PLAY LIVE! Will be held at NATPE Budapest on June 25. The application process is now open at https://pitchplay.tv/pplive. RELATED
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