NEM 2014, the second edition of the largest gathering of media professionals in the region, starts today in Dubrovnik, Croatia.

The goals of the New Europe Market are to highlight the enormous potential in the Central Eastern European (CEE) region and bring together media professionals in order to accurately gauge and anticipate the future of television.

After the thematic panels of the first day of the conference, NEM 2014 in cooperation with HBO Adria, will bring the legendary Iron Throne for first time to its original home, King’s Landing. Bruce Tuchman, President AMC/Sundance Channel Global, will provide this year’s Keynote Presentation.

Additionally, internationally acclaimed content creators will explain to NEM participants the key to a successful TV show as well as provide individual workshops, which will give regional talent the chance to personally develop their ideas to become the next international TV hit.